Suzuki has recently sat down in an interview with Financial Express and its VP of Marketing and Sales for India. Devashish Handa gave us a picture of what the future holds insofar as where they are with its development of electric two-wheelers. When asked about their future plans in EV development, and according to them, we’ll see a Suzuki battery bike when the buyer is ready.
We are watching the space very carefully, but the journey of electric two-wheelers has not been consistent. The cost of acquisition in comparison to ICE vehicles continues to be a concern. As and when the buyer is ready, Suzuki will be present in the market as it already has the technology.
At the moment, they’ve always considered electric motorcycles as still expensive with the market still not ready for them. With India’s BS6 emissions standards currently tightening, as one of the biggest motorcycle markets, it would have been a prime melting point for electronic two-wheeler mobility. Urban centers have been cracking down on vehicles with sub-par emissions from its internal combustion engines which should have now been the prompt for major motorcycle manufacturers to develop electric vehicle programs. Nowadays, major racing events such as the Isle of Man TT and MotoGP now have electric racing events. In other words, the need to push the development of electric two-wheel mobility is there and most of the motorcycle brands are already at the forefront of EV development.
For Suzuki, they seem to have been playing the conservative card and trying to be overcautious about its investing more in research and development for electric mobility, an approach that was perhaps an offshoot to keep the business alive since the 2008 recession. Looks like Suzuki will still be banking on a strategy that perhaps its popular SV650 designs could still be refreshed and sell enough for their company to survive towards the late 2020s.