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Harley-Davidson LiveWire to launch a lower-cost electric motorcycle this year
The LiveWire Del Mar could be the brand’s first model below $20,000 USD.
It looks like competition in the electric two-wheeler space is getting hotter by the day. Between KTM working on the E-Duke and Triumph unveiling its E-1 prototype, there are a lot of electric bikes to look forward to this year. Of course, Harley-Davidson, one of the brands that started the e-motorcycle revolution, also has a thing or two up its sleeve.
After spinning off the LiveWire brand into a separate company, Harley-Davidson wasted no time building its next model. It's now set to launch the Del Mar, a lower-cost model, in the second quarter of 2022. Harley CEO Jochen Zeitz confirmed as much during a recent earnings call.
What's so exciting about the Del Mar, apart from its more affordable price point? It's the first LiveWire model built on the new ARROW platform, which uses a structural battery pack that does away with the traditional frame. The LiveWire Del Mar reportedly uses a direct-drive motor mounted coaxially to the swingarm, making it considerably simpler to build than the LiveWire One.
Harley has not said much else about the new model, but it did say that the Del Mar will be a “powerful, nimble electric motorcycle and the foundation for future variants.”
Pricing is also unknown for now, although we're guessing it will be the first LiveWire model to sell for under $20,000 USD (around P1 million). It makes a ton of sense at that price, largely because the original LiveWire debuted at $29,799 USD (P1.5 million), and the follow-up LiveWire One currently sells for $21,999 USD (P1.1 million).
The LiveWire Del Mar will debut later in 2022, perhaps around the time the company announces its initial public offering (IPO) in the US. LiveWire is not yet present in the Philippines, but that could change in the future as the company produces more lower-cost electric motorcycles.
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