MV Agusta confirms participation in EICMA 2021
The Italian icon clearly has a lot in store for us.
New bikes, technological advancements, never before seen concepts, and the latest and greatest in aftermarket accessories and upgrades, all that and more can be witnessed at the Esposizione Internazionale Ciclo Motociclo e Accessori. Known as EICMA for short, this event stands as the world’s biggest and most prestigious motorcycle industry expo, and is held in Milan, Italy, the city considered by many as the cradle of modern-day motorcycling.
In a very timely manner, one of Italy’s most iconic motorcycle manufacturers has just confirmed its participation in this year’s edition of EICMA. None other than MV Agusta will be showcasing its latest and greatest tech and upcoming models in the upcoming expo. As we’re all well aware, MV Agusta has been stirring the pot lately with its CEO, Timur Sardarov, being a rather chappy fellow eager to share developments within the company whenever possible.
“A showcase of great prestige in which to express the style and strength of our Made in Italy technology and engineering, avant-garde, but also of high craftsmanship and know-how acquired in 75 years of pure passion. At EICMA, over the years, we have presented our most important innovations to the world, and this year too we will not fail to surprise and win over fans and experts.”
It’s safe to say that we more or less have an idea regarding the trajectory the company plans on taking in coming years. With the Italian company investing heavily on electrification, as well as an all-new platform for a new range of motorcycles, we can expect the MV Agusta booth in this year’s EICMA to be filled with fanfare and surprises. Additionally, MV Agusta joined forces with Chinese motorcycle maker Loncin back in 2019. Could the Italian moto-maker be unveiling an affordable, small to mid-displacement range of bikes in this year’s EICMA?
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